Natasha CorninAI product builder and content strategist for wellness brands← Back to featured projects
Case study · AI product design

Personalized Low-Carb Blueprint.

A prototype for finding your own dietary sweet spot.

AI-assisted product development·UX and brand strategy·Editorial copy·Mobile-first design

In development

The Blueprint is a dynamic assessment tool designed to help women over 40 explore their dietary sweet spot, with attention to hormone health, sleep, and overall vitality.

Please read: prototype status

This is a prototype in active development, shown here as a design and product case study. It is not live to the public, and I haven’t linked to it for that reason.

The tool offers general wellness information only. It is not medical advice and does not diagnose, treat, or prevent any condition. Its backend is being rebuilt, and its nutrition guidance has not yet been reviewed by a registered dietitian. That review is a planned step before any public launch.

The screens

Warm, calm, and made for the phone.

Most of the audience will meet this on a phone, so I designed it that way first. These are screens from the current prototype.

Blueprint home screen with the headline Your Personalized Low-Carb Blueprint Starts Here and a call-to-action button
The front doorA clear promise and one next step.
Prototype screen with a woman holding a mug by a window, and the tagline Love became a verb
The moodSoft, real imagery that sets a tone of care.
Prototype screen with brand copy about nourishment over restriction and consistency over intensity
The messagePlain, kind copy about consistency over intensity.
How It Works screen showing steps one and two: Tell Us About You and Your Plan Takes Shape
How it worksThree simple steps, each on its own card.
Final prototype screen with step three, Shop, Prep and Thrive, and a closing call-to-action
The closeStep three and a single, confident call to action.
The flow

Three steps, no clinical jargon.

The experience is designed to feel like a conversation, not a form to survive.

1. Tell us about youA short, thoughtful intake covering goals, eating style, and preferences.
2. Your plan takes shapeA 7-day menu built around the answers you gave.
3. Shop, prep, and thrivePersonalized meals, daily coaching insights, and a clean grocery list.
My role

Product, design, and voice.

I shaped the concept and audience, designed the mobile experience and brand feel, wrote the interface copy, and built the working prototype with AI-assisted development tools.

Because this is health-adjacent, I treated careful language as part of the design: no promises, no claims, and a plain statement of what the tool is and isn’t.

Where it stands

What’s next.

  • Backend being rebuilt for reliability
  • Nutrition guidance to be reviewed by a registered dietitian
  • Usability testing with the intended audience
  • Public launch only after those steps
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